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Virgin Mobile Pioneers a Different Kind of Network

Virgin Mobile Pioneers a Different Kind of Network

You hear an an interview on the radio with a representative from a Sudanese relief organization and feel compelled to "do something." At the end of the interview the representative gives out a number you can text if you want to give a couple of dollars to the charity. How much more likely are you to help out if you don't have to write down a website or pull out a credit card later that night? Virgin Mobile thinks the answer, especially for young people, is a lot.

October 10, 2007

Indy Music: Fair Trade with a Beat

Indy Music: Fair Trade with a Beat

For years, music aficionados and fans have complained about the high cost of albums put out by the major music labels. For instance, CDs have remained at the relatively the same price since the mid-1980s when they first became widely available, despite the fact that the cost of making a CD has dropped. These high costs have been at the center of a battle over file-sharing, or pirating.  The Recording Industry Association of America (RIAA) blames file-sharing for the poor financial state of the music industry.  The association has sued everyone from schoolchildren to elderly grandmothers. (The RIAA’s image was damaged in 2005 when it subpoenaed an 83-year-old grandmother, Gertrude Walton, accusing her of swapping rock, pop and rap songs. Mrs. Walton died a number of months prior to the case).

October 8, 2007

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